Fragrance houses

Alfred Dunhill

37 fragrances, mapped across five axes.

What the Alfred Dunhill range is made of

Across the 37 Alfred Dunhill fragrances Zenyra has mapped, the materials that recur most are bergamot (43%), musk (41%), lavender (38%). No single note dominates, which is itself a choice — this is a house that works across a palette rather than around a signature material.

On Zenyra's five axes the house reads drier than the catalogue as a whole: sweetness averages 0.27 against 0.40 across all mapped fragrances. That is a wide margin, and it is the clearest thing the data says about this house.

One idea, or many

The Alfred Dunhill range spreads 0.104 across the five axes — neither a house built on one idea nor one that covers the whole map. There is a recognisable centre with real variation around it.

The median release year across the mapped range is 2005.

Where Alfred Dunhill sits

Warmth0.43 vs 0.51 catalogue
Projection0.53 vs 0.51 catalogue
Risk0.39 vs 0.34 catalogue
Texture0.57 vs 0.48 catalogue
Sweetness0.27 vs 0.40 catalogue

Every Alfred Dunhill fragrance

These are the same five axes behind The Fragrance Taste Index, which maps all 5,308 fragrances. To find where your own taste sits, take the fragrance quiz.