Fragrance houses

Giorgio Armani

32 fragrances, mapped across five axes.

What the Giorgio Armani range is made of

Across the 32 Giorgio Armani fragrances Zenyra has mapped, the materials that recur most are vanilla (44%), amber (31%), bergamot (31%). No single note dominates, which is itself a choice — this is a house that works across a palette rather than around a signature material.

On Zenyra's five axes the house reads smoother than the catalogue as a whole: texture averages 0.32 against 0.48 across all mapped fragrances. That is a wide margin, and it is the clearest thing the data says about this house.

One idea, or many

The Giorgio Armani range spreads 0.139 across the five axes — neither a house built on one idea nor one that covers the whole map. There is a recognisable centre with real variation around it.

The median release year across the mapped range is 2017.

Where Giorgio Armani sits

Warmth0.55 vs 0.51 catalogue
Projection0.50 vs 0.51 catalogue
Risk0.20 vs 0.34 catalogue
Texture0.32 vs 0.48 catalogue
Sweetness0.51 vs 0.40 catalogue

Every Giorgio Armani fragrance

These are the same five axes behind The Fragrance Taste Index, which maps all 5,308 fragrances. To find where your own taste sits, take the fragrance quiz.