Stetson

What the Stetson range is made of

100% of the 2 Stetson fragrances Zenyra has mapped contain lavender. A house can be described by what it returns to, and Stetson returns to lavender more than to anything else — across 2 releases that is a position rather than a coincidence.

On Zenyra's five axes the house reads drier than the catalogue as a whole: sweetness averages 0.15 against 0.40 across all mapped fragrances. That is a wide margin, and it is the clearest thing the data says about this house.

One idea, or many

Stetson releases variations on a theme. Measured as the average spread of its fragrances across all five axes, the range scores 0.019 — narrow. Someone who likes one Stetson fragrance is unusually likely to like the next, and someone who dislikes one probably will not find the exception further down the range.

The median release year across the mapped range is 1986, which means most of what defines this house was made before the reformulations of the 2000s.

Where Stetson sits