Shiseido
6 fragrances, mapped across five axes.
What the Shiseido range is made of
67% of the 6 Shiseido fragrances Zenyra has mapped contain freesia. A house can be described by what it returns to, and Shiseido returns to freesia more than to anything else — across 6 releases that is a position rather than a coincidence.
On Zenyra's five axes the house reads closer to the skin than the catalogue as a whole: projection averages 0.47 against 0.51 across all mapped fragrances. The margin is modest — this is a house closer to the centre of taste than to any edge of it.
One idea, or many
The Shiseido range spreads 0.124 across the five axes — neither a house built on one idea nor one that covers the whole map. There is a recognisable centre with real variation around it.
The median release year across the mapped range is 2012.
Where Shiseido sits
Every Shiseido fragrance
These are the same five axes behind The Fragrance Taste Index, which maps all 5,283 fragrances. To find where your own taste sits, take the fragrance quiz.