Fragrance houses

Mercedes-Benz

7 fragrances, mapped across five axes.

What the Mercedes-Benz range is made of

86% of the 7 Mercedes-Benz fragrances Zenyra has mapped contain ambroxan. A house can be described by what it returns to, and Mercedes-Benz returns to ambroxan more than to anything else — across 7 releases that is a position rather than a coincidence.

On Zenyra's five axes the house reads drier than the catalogue as a whole: sweetness averages 0.17 against 0.40 across all mapped fragrances. That is a wide margin, and it is the clearest thing the data says about this house.

One idea, or many

The Mercedes-Benz range spreads 0.102 across the five axes — neither a house built on one idea nor one that covers the whole map. There is a recognisable centre with real variation around it.

The median release year across the mapped range is 2015.

Where Mercedes-Benz sits

Warmth0.41 vs 0.51 catalogue
Projection0.58 vs 0.51 catalogue
Risk0.36 vs 0.34 catalogue
Texture0.47 vs 0.48 catalogue
Sweetness0.17 vs 0.40 catalogue

Every Mercedes-Benz fragrance

These are the same five axes behind The Fragrance Taste Index, which maps all 5,323 fragrances. To find where your own taste sits, take the fragrance quiz.