David Beckham

What the David Beckham range is made of

Across the 16 David Beckham fragrances Zenyra has mapped, the materials that recur most are grapefruit (38%), cardamom (38%), bergamot (31%). No single note dominates, which is itself a choice — this is a house that works across a palette rather than around a signature material.

On Zenyra's five axes the house reads drier than the catalogue as a whole: sweetness averages 0.30 against 0.40 across all mapped fragrances. The margin is modest — this is a house closer to the centre of taste than to any edge of it.

One idea, or many

The David Beckham range spreads 0.122 across the five axes — neither a house built on one idea nor one that covers the whole map. There is a recognisable centre with real variation around it.

The median release year across the mapped range is 2013.

Where David Beckham sits