Balenciaga

What the Balenciaga range is made of

60% of the 25 Balenciaga fragrances Zenyra has mapped contain sandalwood. A house can be described by what it returns to, and Balenciaga returns to sandalwood more than to anything else — across 25 releases that is a position rather than a coincidence.

On Zenyra's five axes the house reads more textured than the catalogue as a whole: texture averages 0.57 against 0.48 across all mapped fragrances. The margin is modest — this is a house closer to the centre of taste than to any edge of it.

One idea, or many

The Balenciaga range spreads 0.101 across the five axes — neither a house built on one idea nor one that covers the whole map. There is a recognisable centre with real variation around it.

The median release year across the mapped range is 1989, which means most of what defines this house was made before the reformulations of the 2000s.

Where Balenciaga sits