Abercrombie & Fitch

What the Abercrombie & Fitch range is made of

62% of the 13 Abercrombie & Fitch fragrances Zenyra has mapped contain lavender. A house can be described by what it returns to, and Abercrombie & Fitch returns to lavender more than to anything else — across 13 releases that is a position rather than a coincidence.

On Zenyra's five axes the house reads cooler than the catalogue as a whole: warmth averages 0.38 against 0.51 across all mapped fragrances. That is a wide margin, and it is the clearest thing the data says about this house.

One idea, or many

The Abercrombie & Fitch range spreads 0.125 across the five axes — neither a house built on one idea nor one that covers the whole map. There is a recognisable centre with real variation around it.

The median release year across the mapped range is 2016.

Where Abercrombie & Fitch sits